EVIDENCE
Evidence: Catamaran
Deep dive: Catamaran page
URL Audit — Catamaran Rentals
Commercial Query · Main Sales Page
50%
AI Visibility
⚠️ Key Commercial Page: This is your main catamaran sales page. ChatGPT doesn't recommend BRB for "catamaran rental Barcelona" — competitors with better Product schema win.
1 Page Context
URL
barcelonaboatrental.com/catamaran-rental/
Page Type
Category / Service Page
Primary Intent
Commercial (Rental)
Business Role
Main Sales Page
2 AI Behaviour for This Page
ChatGPT
✗ Not Found
Perplexity
✓ Cited
Google AI
~ Mention
Claude
✓ Cited
Marketplace competition. ChatGPT prefers marketplaces (SamBoat, Click&Boat) for generic "catamaran rental Barcelona" queries. Perplexity and Claude find BRB directly. Google AI mentions BRB but doesn't link — missing Product schema is likely cause.
3 Test Log
| Query | Platform | Result | Who AI Recommends |
|---|---|---|---|
| "Catamaran rental Barcelona" | ChatGPT | Competitor Wins | SamBoat, Click&Boat, GetMyBoat |
| "Rent a catamaran in Barcelona" | Perplexity | BRB Cited | BRB with direct link |
| "Catamaran charter Barcelona price" | Google AI | Mention Only | BRB mentioned, competitors linked |
| "Best catamaran rental Barcelona" | Claude | BRB Cited | BRB recommended with options |
4 Content & Schema Snapshot
What AI Sees in Your Content
- "Catamaran rental Barcelona" not in first 100 words
- Page lists boats but no clear pricing in first view
- Good variety of catamaran options shown
- No comparison table or clear differentiation from competitors
Schema Markup Detected
✓
BreadcrumbList — Valid
✓
LocalBusiness — Valid
✗
Product — Missing (critical for commercial queries)
✗
AggregateOffer — Missing price range
✗
ItemList — Missing (for listing multiple catamarans)
5 Key Findings
- ChatGPT favors marketplaces — SamBoat/Click&Boat have aggregated inventory + reviews
- No Product schema — AI can't extract structured pricing or offerings
- Generic category page competes poorly vs. specific product pages
- Perplexity and Claude success shows content IS findable — schema is the gap
6 Competitors Winning
| Competitor | Why They Win | What They Have |
|---|---|---|
| SamBoat | Aggregated inventory from multiple owners | Product schema, reviews, instant pricing |
| Click&Boat | Strong brand recognition in ChatGPT | ItemList schema, aggregate ratings |
| GetMyBoat | US market authority extends to Europe | Comprehensive product data |
7 Recommended Changes
Priority Actions
- Add Product schema for each catamaran — Name, description, price, image
- Add ItemList schema — Wrap all catamarans as structured list
- Rewrite opening — "Catamaran rental in Barcelona from €XXX/day" in first sentence
- Add price range prominently — "Catamarans from €350 to €1,500/day"
- Add comparison section — Why rent from BRB vs. marketplaces