EVIDENCE
Evidence: Oceanis 38.1
Deep dive: Oceanis 38.1 yacht
URL Audit — Beneteau Oceanis 38
Product Page · Entry Sailboat
25%
AI Visibility
⚠️ Low Visibility Alert: Only Perplexity finds this page. AI doesn't understand this is a specific boat for rent — missing Product schema and poor content structure.
1 Page Context
URL
barcelonaboatrental.com/boat/beneteau-oceanis-38/
Page Type
Product Page
Primary Intent
Specific Boat Rental
Business Role
Entry-Level Sailboat (€173-286/hour)
2 AI Behaviour for This Page
ChatGPT
✗ Not Found
Perplexity
✓ Cited
Google AI
✗ Not Found
Claude
✗ Not Found
Product pages invisible to AI. When someone asks "rent Beneteau Oceanis 38 Barcelona," AI doesn't know BRB has this boat. The page lacks Product schema — AI can't extract boat specs, pricing, or availability.
3 Test Log
| Query | Platform | Result | Who AI Recommends |
|---|---|---|---|
| "Rent Beneteau Oceanis 38 Barcelona" | ChatGPT | Not Found | SamBoat, Zizoo, generic Beneteau info |
| "Beneteau Oceanis 38 charter Spain" | Perplexity | BRB Cited | BRB page linked directly |
| "Oceanis 38 rental Barcelona" | Google AI | Not Found | Yacht charter marketplaces |
| "38ft sailboat rental Barcelona" | Claude | Not Found | Generic recommendations |
4 Content & Schema Snapshot
What AI Sees in Your Content
- Model name "Beneteau Oceanis 38" not in H1 or first sentence
- Specs (length, capacity, year) buried in page — not in structured format
- Price mentioned but not in clear "from €X/hour" format
- No comparison to similar boats in your fleet
Schema Markup Detected
✓
BreadcrumbList — Valid
✗
Product — Missing (critical!)
✗
Offer — No pricing structure
✗
Vehicle/Boat — No boat specifications
✗
AggregateRating — No reviews for this boat
5 Key Findings
- AI doesn't know this boat exists — No Product schema = invisible to most platforms
- Model-specific queries fail — "Oceanis 38" searches don't return BRB
- Perplexity success = page IS crawlable, schema is the gap
- This pattern repeats across all product pages — fix one, template for all
6 Recommended Changes
Priority Actions
- Add Product schema — name, description, offers, brand (Beneteau)
- Add Vehicle/Boat schema — length, capacity, year, features
- Rewrite H1 — "Rent Beneteau Oceanis 38 in Barcelona — From €173/hour"
- Add structured specs table — Length: 38ft, Capacity: 8, Year: 20XX
- Add availability/booking CTA — Clear "Check Availability" button
Template opportunity: Create this schema once, apply to all 15+ boat pages.